About P.O.L.O. Click
A formidable opportunity has arisen from the combination of the advent of the Internet as a medium for music distribution, and the rise in popularity of a genre of music that is entirely composed with computer software - electronic music. Analysts predict that as much as 10% of music retailed in the U.S. in year 2002 was purchased over the Internet1. "While sales (of this genre of music) account for less than 10 percent of overall music sales, the genre is growing."2 This genre has been largely ignored by most mainstream retailers and labels because of its non-traditional song formats that make it non-conducive for radio play.
Enter...NJ Trilogy Records-"We make hits period!" This is the motto of one of the hottest rap groups to bless the underground movement. Their unique blend of region mixing lyrics accompanied by intense genre blending instruments, gives Players Only live Once (P.O.L.O.) Click that special something that Hip/Hop fans have been yearning for in this era of cookie cutter music. The group consist 3 groups Players Only Live Once (P.O.L.O.) Click, Team Swag and Dough Boy Entertainment (DBE) We also have some solo artist that are affiliated with P.O.L.O. Click. These artists are Skinny P, Hater Proof, Erupt, Mr. Mr. Cash-a-Lot, Redrum, and Bub D. This is all anchored by the super producer and artist Mr. X-tra Ordinary. Listen to our music and you will see what all the hype is about...we are the future of HIP/HOP and the future is now!!!!